{"id":588,"date":"2016-01-19T09:03:20","date_gmt":"2016-01-19T09:03:20","guid":{"rendered":"https:\/\/www.workstars.com\/recognition-and-engagement-blog\/?p=588"},"modified":"2020-04-06T12:00:52","modified_gmt":"2020-04-06T11:00:52","slug":"6-reasons-why-old-school-employee-recognition-programmes-demotivate-millennials","status":"publish","type":"post","link":"https:\/\/www.workstars.com\/recognition-and-engagement-blog\/2016\/01\/19\/6-reasons-why-old-school-employee-recognition-programmes-demotivate-millennials\/","title":{"rendered":"6 reasons why old school employee recognition programmes demotivate millennials"},"content":{"rendered":"

If your plan for welcoming millennials<\/strong> into your company includes plugging them into tired processes and systems that have been around for years you may want to think again. That\u2019s definitely the case when it comes to making sure your employee recognition programme is up to the job<\/a> of attracting and retaining them. Here are some reasons why\u2026<\/p>\n

1. Millennials are digital natives<\/h3>\n

Millennials have grown up in a world of instant responses and constant online conversation. It\u2019s become the norm and it\u2019s one of the main ways they communicate. Consider then the impact of squeezing them into existing employee recognition systems<\/a> that provide antiquated hierarchy-led recognition that in all honesty completely failed to engage the previous generations of employees.<\/p>\n

The solution? Social recognition.<\/p>\n

Think about why gamification<\/a> is taking off in the workplace. It may be the opposite of social recognition<\/a> in terms of it being task and outcome driven. But the use of familiar technology and appealing user interfaces means they both have high adoption levels. Add to that the fact that they boast instant and engaging mobile-based experiences and you have a winning combination. \u00a0This is the stuff that makes millennials tick.<\/p>\n

2. Millennials value regular feedback<\/h3>\n

Instant messaging and social media has created an expectation of constant and timely feedback in all aspects of life. When it comes to employee recognition programmes, that regularity matters<\/a>. If those expectations aren\u2019t met, and if your employee recognition process means the thanks comes days, weeks or even months after the moment, you\u2019ll fail to engage millennials<\/a>.<\/p>\n

3. Millennials need good quality feedback<\/h3>\n

It\u2019s not only about frequency of course. Feedback needs to be meaningful. Manager feedback is still an important part of an employee recognition programme but it shouldn\u2019t be the only aspect. Managers cannot be aware of everything an employee\u2019s doing. But create an employee recognition programme that incorporates feedback and appreciation from all stakeholders, particularly peers<\/a>, and it\u2019ll have a far greater impact.<\/p>\n

4. Millennials need to feel valued<\/h3>\n

Everyone needs to feel valued but previous generations have, to some extent, been conditioned to not expect to feel it. But millennials have grown up in environments where support and praise have become the norm. So it\u2019s not surprising they expect this within the workplace context too.<\/p>\n

The fact that millennials have a greater need for this is not a bad thing. It\u2019s not only millennials who benefit from a sense of being valued; companies with a high recognition culture have a 31 per cent lower turnover rate<\/a>. But while the benefits are not unique to millennials, the expectation for recognition and appreciation is greater. And if they don\u2019t think your company will give it to them you could\u00a0struggle to recruit them<\/a> in the first place.<\/p>\n

5. Millennials want to work for companies with innovative cultures<\/h3>\n

Millennials value innovation. According to this report by Deloitte, more than three-quarters<\/a> are strongly influenced by how innovative a company is when considering their future employer. Their measure of innovation includes how progressive they believe operational structures, day to day procedures and management attitudes will be. You may not have appreciated this fact, but the way your employee recognition programme operates tells an employee much of what they need to know about your organisation. Multiple sign-off process’s, \u00a0zero transparency and manager led strategies are not signs of an innovative culture.<\/p>\n

6. Millennials want to work for a transparent organisation<\/h3>\n

The same Deloitte report highlights that millennials seek to work for transparent, ethical companies who work with integrity. They want to work for a company they can trust in and communicate openly with. One way companies can facilitate that is by providing employees with the right tools to hold open conversations at all levels across the company. \u00a0As the only area of a business that is 100% dedicated to the positive, social employee recognition programmes have a significant part to play in achieving this.<\/p>\n","protected":false},"excerpt":{"rendered":"

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